Agenda | June 7th

• 17:00-18:15

  Identifying Effective Strategies for the Chinese Consumer Market

  While consumption continues to grow into an important driver of China’s overall economic story, in the long term, consumption with Chinese characteristics will be shaped by a booming middle class, an aging population, and a new generation of consumers with unique tastes. Technology and digital innovation, residential and health care expenditures, and changes in disposable income also have an impact. From an international perspective, the cooperation between the Eurasian Economic Union (EAEU) and Belt and Road Initiative (BRI), coupled with the rise of China-Europe Railways, will facilitate cross-border trade and make Eurasian economies an important part of China’s consumption story. As the economy slows, is China going through a ‘consumption downgrade’? How might technology reshape business models to reach Chinese consumers and what should businesses do to address the next wave of consumer-spending growth in China? How can synergies between the EAEU and the BRI generate benefit to consumers across the Eurasian economies?

  
  

  Moderator:

  Zengxin Li, Global News Editor, Editorial Member, Caixin Media

  
  

  Panelists:

  Viktor Evtukhov, State Secretary – Deputy Minister of Industry and Trade of the Russian Federation

  Raymund Chao, Chairman for Asia Pacific and Greater China, PwC

  Dmitriy Krasyukov, Chief Operating Officer, SAP CIS

  Zhou Liqun, President, Union of Chinese Entrepreneurs Elus

  Yang Xiaojun, President, 9F Group

  Dmitry Morozov, General Director, BIOCAD

  Maxim Volkov, Partner, Deputy Chief Executive Officer for Investments, Russia-China Investment Fund for Regional Development